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Central banks must rethink how they speak

Communication is critical for effective policy and social media is not merely a channel of communication, it is a space for dialogue, a feedback loop and a reputational battleground, writes Biagio Bossone

Lots of overlapping speech bubbles in different colours and sizes

Over the past two decades, central banks have become more transparent than ever before. They publish interest rate projections, hold press conferences, release detailed minutes and conduct extensive outreach. Yet, as the recent VoxEU article Fed communication for all – but understood by few makes clear, this transparency often fails to translate into public comprehension. Most citizens do not understand central bank messages and, in many cases, they misinterpret them.

This disconnect is not

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