Dutch study uses neuroscience to dissect consumers’ payment choices


Consumers' choice between whether to use cash or a debit card when paying at a point of sale is "often an unconscious decision", according to a research bulletin published yesterday by the Netherlands Bank.

While the use of card payments is on the rise in the Netherlands – accounting for 39% of all purchases in 2012 – the shift away from cash is "not as fast as people might think", as many consumers continue to use banknotes and coins "out of habit".

The central bank's research employed a

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact [email protected] or view our subscription options here: http://subscriptions.centralbanking.com/subscribe

You are currently unable to copy this content. Please contact [email protected] to find out more.

To continue reading...

You need to sign in to use this feature. If you don’t have a Central Banking account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an individual account here: